Top 5 Fashion Games Performance in Kenya Q2 2023

During the second quarter of 2023, the top 5 fashion games in Kenya showed varied performance trends in terms of downloads, active users, and revenue. Based on data from Sensor Tower, here's an overview of their performance.

Hair Tattoo: Barber Shop Game saw a fluctuating trend in weekly downloads, with a peak of approximately 6.4K in late April and a slight dip to around 2.9K by the end of June. The game maintained a steady number of weekly active users, ranging from 22.8K to 32.4K, peaking in the first week of May.

Fashion Battle - Dress up game experienced a downward trend in weekly downloads, starting strong with around 5.7K in early May and dropping to about 1.4K by the end of June. Weekly active users followed a similar pattern, peaking at approximately 15.9K in early May and declining to around 7.3K by the end of the quarter. Revenue showed minor fluctuations, reaching a maximum of $15 in early May.

High School BFFs: Girls Team demonstrated significant growth in weekly downloads, starting from a modest 48 in late March and reaching a high of 5K by the end of June. The number of weekly active users mirrored this trend, increasing from 50 to around 4.1K during the same period.

DIY Paper Doll showed a notable decline in weekly downloads, starting at over 5.3K in late March and dropping to approximately 570 by the end of June. Despite this, weekly active users remained relatively stable, with a peak of around 11K in early May and a slight decrease to about 4.9K by the end of the quarter.

Makeover & Makeup ASMR had a steady performance in weekly downloads, with peaks of about 2.8K in early April and around 2.6K in mid-May. The game also maintained a consistent number of weekly active users, ranging from 11.4K to 18.4K, with the highest activity recorded in mid-June.

For more insights and detailed data on app performance, visit Sensor Tower.